Privacy Policy

Explains what information we collect and why, how we use it, and how to review and update it.

Terms & Conditions

Describes the rules you agree to when using our services.

Terms & Conditions


Welcome to our website. By continuing to browse and use this website, You are agreeing to comply with and be bound by the following terms and conditions of use, which together with the privacy policy governs Barkha Beauty’s relationship with you in relation to this website.

If you disagree with any part of these terms and conditions, please do not use this website.
The term ‘Barkha Beauty’ or ‘us’ or ‘we’ refers to the owner of the website whose registered office is Hamriyah Freezone, Dubai, UAE. The term ‘you’ refers to the user or viewer of this website.

The use of this website is subject to the following terms of use:

  • The content of the pages of this website is for your general information and use only. It is subject to change without notice.
  • This website uses cookies to monitor browsing preferences. If you register and allow cookies to be used, your personal information may be stored by us for use by third parties.
  • Neither we nor any third parties provide any warranty or guarantee as to the accuracy, timeliness, performance, completeness or suitability of the
    information and materials found or offered on this website for any particular
    purpose. You acknowledge that such information and materials may contain
    inaccuracies or errors and we expressly exclude liability for any such
    inaccuracies or errors to the fullest extent permitted by law.
  • Your use of any information or materials on this website is entirely at your
    own risk, for which we shall not be liable. It shall be your own responsibility
    to ensure that any products, services or information available through this
    website meet your specific requirements.
  • This website contains material which is owned by or licensed to us. This
    material includes, but is not limited to, the design, layout, look, appearance
    and graphics. Reproduction is prohibited other than in accordance with the
    copyright notice, which forms part of these terms and conditions.
  • All trademarks reproduced in this website, which are not the property of, or
    licensed to the operator, are acknowledged on the website.
  • Unauthorised use of this website may give rise to a claim for damages and/or be a criminal offence.
    From time to time, this website may also include links to other websites.These links are provided for your convenience to provide further information.They do not signify that we endorse the website(s). We have no responsibility for the content of the linked website(s).
  • Your use of this website and any dispute arising out of such use of the website is subject to the laws of the UAE.

Privacy Policy


  • Introduction
  • Who we are and how to get in touch with us
  • The information we collect about you
  • How we collect your information
  • What we do with your information
  • Marketing and promotional offers from us
  • Sharing your information
  • International transfers
  • How long we keep your information
  • Your legal rights


The domain name (“Site”) is owned and operated by BARKHA BEAUTY E-Retail Private Limited (“BARKHA BEAUTY” or “We” or “Us”). We value the trust you (“You/Your/User”) have in us. Therefore, we insist upon the highest standards for secure transactions and customer information privacy. We have provided this privacy policy (“Policy”) to familiarise You with the manner in which You can avail the services offered on Our Platform (“Services”) and the manner in which We use and disclose Your information (Personal, non-personal and Sensitive), collected through the Site.
This Policy describes the type of personal information we collect from our User, purpose for collecting such information, how we use it, with whom we share it and the choices available to our customers regarding our use of the information. We will not disclose the personal information and sensitive personal data or information (“Data”) (meanings ascribed in clause 2 below) shared by the user other than in compliance with this Policy. If you do not consent to any of the terms enumerated in this Policy, do not proceed to use the Site. If You do not provide the Information that we require you to provide, You will not be able to avail of the Services provided by Us. Similarly, if You wish to delete Your Information that is mandatory, You will no longer be eligible to avail the Services offered by Us or the Site.
You hereby agree and acknowledge that You are an adult above the age of 18 (eighteen) years. Minors should not be using the Site without being accompanied by a parent or the guardian who shall be liable to compensate for whatsoever damages arising out of such wrongful use by the minor.
Our Policy is subject to change at any time without notice. Your continued use of the Site following such changes to the Policy constitutes Your acceptance of the changed Policy and to be bound by such changes. If You do not continue to use the Site following change in the policy but take no action with respect to your personal information and sensitive information with Us, Our use of Your personal information and sensitive information shall remain subject to the Policy in effect prior to the change. You are responsible for periodically reviewing this Policy in order to be aware of any changes thereto.


We may collect, store and/or personal identifiable information including Personal and/or Sensitive Information from You

  1. When You save or otherwise provide us with any such Data;
  2. When You set up a free or other account with the Site;
  3. WhenYou communicate with Us via phone, email, chat or in any other manner
  4. When You fill an entry to participate in any contest, promotion or survey;
  5. To enable use the service of Gift Card on the Site
  6. When You participate at one of Our events, etc.

As a result of these actions You might supply us with personal information, such as
Your name, e-mail and postal addresses, phone number(s),
, names of people to whom purchases have been shipped including address and telephone numbers, IP addresses, product interest information and in certain circumstances, Your opinions and individual preferences, etc. Information that is capable of personally identifying You shall be defined as Personal Information (collectively “Personal Information”). When You visit this Site, our social media platforms, or our social networking or mobile applications, may also collect certain information about your device or usage by automated means or by using technologies such as cookies, web server logs and web beacons.
You may also provide us with sensitive personal data or information like financial information such as Bank account or credit card or debit card or other payment instrument details, password, physical health condition,; medical history, sex, sexual orientation (collectively “Sensitive Information”) for availing the services at our Site.
We may also maintain a record of your product interests and acquire information about you from our present and/or future affiliates. All information including the Personal Information and Sensitive Information provided to Us by You shall be collectively referred to as the Data/Information”.


BARKHA BEAUTY may use your Personal Information or Sensitive Information collected to:

  • send to You or ato ny address provided by You, products thatYou have ordered;
  • process gift card transactions;
  • help us learn more about Your shopping preferences; or
  • to send You surveys and marketing communications that We believe may be of interest to You,
  • conduct marketing and performance research to assist us in measuring Our customer services,
  • benchmarking Our performance and to help Us improve Your shopping experiences and product offerings;.
  • to send communication related to order updates and offers through e-mail, SMS and social media channels. This option will be auto renewed after 180 days and if you wish to unsubscribe from receiving offer updates, you can do so;.
  • to facilitate Your use of the Website;
  • for facilitating the Services provided by Us;
  • to respond to Your queries or fulfil Your requests for information about the Site or our Services;
  • to provide You with information about Our Services and to send You information and materials;
  • to send You important information regarding the Site and Services, changes
  • to the Site terms, conditions, and policies and/or other administrative information;
  • to personalize Your experience on the Site and to present advertising, products and offers tailored to You;
  • to help You address Your problems with the Site and our Services including addressing any technical problems;
  • if You avail the Service or use the Website, to complete and complete Your purchase, for example, communicate with You regarding Your purchase and payment due date and provide You with related customer service;
  • for proper administering of the Site and the Service;
  • to conduct internal reviews and data analysis for the Site;
  • to improve the Service, content and advertising on the Site;
  • to protect the integrity of the Site and the Service; and
  • to respond to judicial process and provide information to law enforcement agencies or in connection with an investigation on matters related to public safety, as permitted by law or in relation to any law suits or legal matters

As provided below under Clause 7, you may always choose not to receive promotional materials or marketing information.


We will keep Your Personal Information confidential to the maximum possible extent. We limit the disclosure of Personal Information to Our employees, independent contractors, affiliates, consultants, business associates, service providers and distributors of our services, on a need-to-know basis, and only if the disclosure will enable that entity to provide Us with business, professional, or technical support or to fulfil Your requests.
Only the persons authorized by Us shall have access toYour Personal Information and Sensitive Information on a need to know basis only. We may share Your Personal and Sensitive information only to those mentioned below on a strictly need to know basis and they are either subject to this Privacy Policy or follow practices at least as protective as those described in this Privacy Policy:
Our affiliates;
Service providers who perform services on Our behalf based on Our instructions which inter alia include beauty partners providing beauty services to the customers, Our suppliers, delivery partners etc. However, these service providers will not be authorized to Use or disclose such Data except as necessary to perform services on Our behalf or comply with legal requirements;
Other third parties with Your consent (g. Facebook applications may share information collected through those apps with your Facebook friends or other Facebook users).
We do not rent or sell your Personal and Sensitive Information to any third party. However, should we plan to merge/sell all or substantially all of our business to another business entity or similar other transaction or be required by that business entity, we may transfer or disclose Your Personal Information and Sensitive Information to that business entity who may collect, use or disclose such Data for the purposes of evaluating the proposed transaction or for operating and managing the affairs of the acquired business or for other purposes identified in this Policy.
Notwithstanding anything contained in this Privacy Policy, we reserve the right to disclose any Personal Information or Sensitive Information that may be required to be disclosed mandatorily under applicable law or where the disclosure is necessary to comply with any legal obligation or to law enforcement authorities or other government officials, without prior notice or consent of the site / app user.


We may track your preferences and activities on the Site. “Cookies” are small data files transferred to your computer’s hard-drive by a website. They keep a record of your activities on the Site making your subsequent visits to the site more efficient. Cookies may store a variety of information, including, the number of times that you access a site, registration information and the number of times that you view a particular page or other item on the site. The use of cookies is a common practice adopted by most major sites to better serve their clients. Most browsers are designed to accept cookies, but they can be easily modified to block cookies.
By continuing the use of the Site, you are agreeing to our use of cookies. If you do not agree to our use of cookie, you can block them in your browser setting, but you may lose some functionality on the Site. As non-personal information that does not personally identify You, We may use and disclose the same for any purpose whatsoever.


We will retain your Personal and Sensitive Information only as long as it is reasonably required or otherwise permitted or required by applicable law or regulatory requirements. We will retain your Personal and Sensitive Information so long as it is necessary to fulfil the purposes for which it was collected (including for purposes of meeting any legal, administrative, accounting, or other reporting requirements). Your Personal and Sensitive Information is safeguarded against inappropriate access and disclosure, as per this Privacy Policy.

We also maintain appropriate and adequate administrative, technical and physical safeguards designed to protect your Personal and Sensitive Information against accidental, unlawful or unauthorized destruction, loss, alteration, access, disclosure or use. Notwithstanding anything contained in this Policy or elsewhere, We shall not be held responsible for any loss, damage or misuse of Your Personal or Sensitive Information, if such loss, damage or misuse is attributable to a force majeure event which shall include any event that is beyond Our reasonable control including sabotage, fire, flood, explosion, acts of God, civil commotion, strikes or industrial action of any kind, riots, insurrection, war, acts of government, computer hacking, unauthorised access to computer data and storage device, computer crashes, breach of security and encryption, etc

The Site may provide third-party advertisements and links to other websites. We do not provide any Personal Information to these third-party websites or advertisers. The links to such other websites on the Site are operated by third parties and are not controlled by, or affiliated to, or associated with, Us unless expressly specified on the Site. Accordingly, We do not make any representations concerning the privacy practices or policies of such third parties or terms of use of such websites, nor do We control or guarantee the accuracy, integrity, or quality of the information, data, text, software, music, sound, photographs, graphics, videos, messages or other materials available on such websites. The inclusion or exclusion does not imply any endorsement by Us of the website, the website’s provider, or the information on the website. The Information provided by You to such third party websites shall be governed in accordance with the privacy policies of such websites and it is recommended that You review the privacy policy on any such websites prior to using such websites.


The Site provides an option to all the users to opt-out of receiving any promotional or marketing communications from us. If you do not wish to receive any promotional or marketing communications from us, you can contact us at the address provided below.

Your Choices to opt-out:

You have the following choices with how your Information is used



Opt-out options

What you need to do

Updating your Personal Information in relation to your Account

You can update or correct your name, e-mail address, security questions, and other preferences by logging into your account and clicking on the “My Account” page, calling BARKHA BEAUTY customer care executive, or visiting a BARKHA BEAUTY store and speaking with a representative.

Behavioral Based Advertising

You can opt-out of some, but not all, online behavioral based advertising by clicking here or by using your browser settings to block cookies or notify you when a cookie is set.

Remove content from user review

You can remove content that you posted on a BARKHA BEAUTY public space, such as part of a Ratings & Review, by e-mailing details to Please note that we will endeavor and try to ensure to honor your request to remove information, however, our removal of your information does not completely erase that information from the internet viz. historical copies, or “caches,” may remain.


If you have consented to the collection, use and/or disclosure of Your Personal and Sensitive Information as identified in this Policy, you may withdraw the same at any time by communicating to us at the given below under Clause 10. Please note that in all such cases of withdrawal of consent, in the event the delivery of any of Our Services to You is contingent upon our access and retention of such Data, we will not be able to provide such Services to You and the same shall not amount to breach of any agreement on Our behalf.


We endeavor to keep your Personal and Sensitive information secure, up-to-date, accurate in the best possible manner as it may be necessary for the purpose for which it was collected. We value the importance you attach to your Personal and Sensitive Information given to us and therefore we have 
(i) taken all reasonable measures and precautions to keep such information safe and secure and to prevent any unauthorized access to or misuse of the same;
(ii) taken any and all reasonable measures to ensure that we adhere to the applicable data privacy laws; and (iii) enable you to review and edit the same.

However, we shall not be liable to any user for any loss, damage (whether direct, indirect, consequential or incidental) or harm caused to the user due to the unauthorized access or misuse of the Personal or Sensitive Information by any third party.


Customer Service Desk
E-mail id:
Contact Days: Monday-Sunday (10:00 a.m. to 10:00 p.m.)

10. Disputes

This Privacy Policy shall be governed by the laws of UAE and any disputes arising hereunder shall be heard and decided by the courts in Dubai alone.